Post by huangshi715 on Feb 15, 2024 11:59:28 GMT
Many transactional emails occur towards the end of a customer lifecycle. By the time someone has received a transactional email, they’ve likely downloaded an e-book, filled out a form or even made a purchase. This means there’s a huge opportunity to encourage your paying customers to refer new customers. Just like including recommended products, encouraging customers to share or refer their friends is a no-brainer, particularly as it’s relatively easy to do. For inspiration, take this email from LivingSocial.
They include a simple link that customers can copy, paste and send to Germany Email List their friends: Email Marketing: LivingSocial example This doesn’t have to be a lot of work. There are a ton of platforms out there that can generate a unique URL for each of your customers that you can then insert dynamically with your email marketing software. Some examples you might want to check out include Ambassador, SaaSquatch, Curebit and ReferralCandy. In many instances, share buttons can automatically be included as part of building the email template. Skillshare provides more inspiration with their $10 offer for referred business.
Their simple, clean email receipt drives customers to a single call to action: to refer their friends. Email Marketing: Skillshare example All businesses send receipts, and this is a relatively simple hack to improve their impact. Encouraging referrals after purchase is a golden opportunity – in terms of the customer lifecycle, it’s perhaps the most prominent and logical time for it! Action points At the very least, insert some basic share buttons in your transactional emails and give customers a reason to share.
They include a simple link that customers can copy, paste and send to Germany Email List their friends: Email Marketing: LivingSocial example This doesn’t have to be a lot of work. There are a ton of platforms out there that can generate a unique URL for each of your customers that you can then insert dynamically with your email marketing software. Some examples you might want to check out include Ambassador, SaaSquatch, Curebit and ReferralCandy. In many instances, share buttons can automatically be included as part of building the email template. Skillshare provides more inspiration with their $10 offer for referred business.
Their simple, clean email receipt drives customers to a single call to action: to refer their friends. Email Marketing: Skillshare example All businesses send receipts, and this is a relatively simple hack to improve their impact. Encouraging referrals after purchase is a golden opportunity – in terms of the customer lifecycle, it’s perhaps the most prominent and logical time for it! Action points At the very least, insert some basic share buttons in your transactional emails and give customers a reason to share.