Post by huangshi715 on Feb 15, 2024 5:03:37 GMT
To recap, here’s the grocery list of tools I mentioned throughout the post: Trello to keep track of all your brilliant ideas Unbounce to create stellar, high-converting landing pages Wistia to add explainer and product videos to increase your conversion rates AWeber to collect email addresses, deliver incentives and follow up with prospects later. KISSmetrics for getting into the nitty gritty of funnel reports and where people drop off Hootsuite for spreading the word about your campaign on social media WordStream for paid search advertising to promote your campaign Moz for making sure your announcement post and landing page are search engine friendly HubSpot for nurturing all your new leads so you can make them into raving customers.
While this is a solid start to running a marketing campaign, there are tons of other considerations that I didn’t touch on here. And there are tons of other tools that go into the planning of a campaign (at Unbounce, we’re big fans of RealtimeBoard and Basecamp to name a few). So help me out. Which tools and tactics have you found invaluable in your marketing campaigns?The screen is blank. Your hands hang motionless over the UAE Email List keyboard. It’s time to write… about something. Every content marketer knows this feeling. It’s that moment of uncertainty at the beginning of the writing process. Is this topic really worth writing about? Will my audience care? What do they really want to read? Marketing is a test of empathy. The better you are at getting into the heads and hearts of your audience, the more successful you’ll be.
And the first test of empathy is finding the topic. Luckily, it doesn’t have to be a shot in the dark. As a content marketer, you can take the guesswork out of the process by using data-driven empathy: using analytics to get into the heads of your visitors and find topics they care about most (and the topics that will convert). Here are three ways to pull blog post topics right out of your Google Analytics account – so you can write blog posts that are sure to resonate with your audience. 1. Topics they already love: The “All Pages” report Your Google Analytics account is filled with ideas for topics. Let’s start with the big picture. First, let’s see .
While this is a solid start to running a marketing campaign, there are tons of other considerations that I didn’t touch on here. And there are tons of other tools that go into the planning of a campaign (at Unbounce, we’re big fans of RealtimeBoard and Basecamp to name a few). So help me out. Which tools and tactics have you found invaluable in your marketing campaigns?The screen is blank. Your hands hang motionless over the UAE Email List keyboard. It’s time to write… about something. Every content marketer knows this feeling. It’s that moment of uncertainty at the beginning of the writing process. Is this topic really worth writing about? Will my audience care? What do they really want to read? Marketing is a test of empathy. The better you are at getting into the heads and hearts of your audience, the more successful you’ll be.
And the first test of empathy is finding the topic. Luckily, it doesn’t have to be a shot in the dark. As a content marketer, you can take the guesswork out of the process by using data-driven empathy: using analytics to get into the heads of your visitors and find topics they care about most (and the topics that will convert). Here are three ways to pull blog post topics right out of your Google Analytics account – so you can write blog posts that are sure to resonate with your audience. 1. Topics they already love: The “All Pages” report Your Google Analytics account is filled with ideas for topics. Let’s start with the big picture. First, let’s see .